#141: Running a Nonprofit Like a BusinessSep 21, 2021
September 21, 2021 by Kelly
Did you know that regardless if you are running a nonprofit or a for-profit business/organization, the mindset and the steps to either fundraise or get clients to buy your program is the same?
Surprising, right? However, running either a for or nonprofit is very similar, and we can learn a lot from each other.
Today's guest, Mary Valloni, is a fundraising coach, trainer, and author, who helps nonprofit and ministry leaders raise more funds and have more freedom. Mary is the former Development Director for Special Olympics, the ALS Association, and the American Cancer Society. With over 20 years of fundraising experience, she has coached thousands of individuals and organizations through her proven 7-step process. Mary is the award-winning author of the book, Fundraising Freedom, the co-founder of Fully Funded Academy, and co-host of the Fully Funded Podcast.
This episode covers what to look for to make sure that a charity or cause you want to financially invest in is legitimate, why regardless which sector you are in, the #1 thing is to make sure that your message is clearly defined and Mary's signature 7 step process to fundraising freedom (also applicable for businesses preparing their programs/services to sell).
This episode is jam-packed full of great ideas, so let's get to it!
Learn Why Nonprofits and For-profits are Actually Similar ...
- [03:11] Mary's journey from college to working for nonprofits to becoming a consultant
- [06:31] What is fundraising?
- [09:02] How to tell if a charity or cause is legitimate and their financial records
- [14:06] #1 thing for both non and for profits is to have clear messaging
- [16:13] Mary's 7 steps to fundraising freedom
- [27:07] Why giving money to a charity is a partnership and not just a donation
- [34:49] Why both sides need each other - not all of us can serve in the ministry and not everyone is cut out to be an entrepreneur
Rate, Review & Subscribe
"Each episode I’ve listened to has been faith-building, encouraging, and applicable! These are not fluffy episodes, but get right to the meat."
If this sounds like you, my team and I would really appreciate it if you could leave a review, as it helps other people like you find this awesome podcast!
Also, did you know that you can listen to our podcast on iTunes, Spotify, Podbean, and Stitcher? That means, if you have Alexa from Amazon at home, you can also give the command to play our show, pretty cool, right? Please click HERE to review.
Links mentioned in this episode:
OTHER EPISODES YOU MAY ENJOY: